Putting that stand out there will give the public something largely irrelevant to complain about and at the same time generate more attention for a specific niche product: the new mac pro.Īnd in doing so they avoid real criticism for all the other products that are so much more important for their success. This year was not a disappointment for sure but the things shown are incremental improvements at best. With so much attention from non-developers for a developer event, they need to carefully handle expectations until the hardware event in fall, with its focus on the general public, will hopefully introduce the amazing new things everyone always expects. They will probably ride it out but if it continues they will simply switch to that iMac method of selling it.Īpple did not want people to talk about other things introduced or not introduced at WWDC. And of course makes logistics for making and selling harder, etc, but I think had they known the reaction they may have considered it.
The reason they didnt presumably is they have no idea how many want vesa vs not vesa so they may end up with a lot of unused inventory or not enough of one. Now what they should do is the same thing they do with iMac, is sell a version with the stand for 6K and one with vesa for 5200. From a PR perspective people might not have made that connection right away, but shortly after the event still would have been horrible reaction, since its one thing it itemized its another thing to charge 1K more for no extra value. I imagine many will be using the Vesa mount in this market, so if they did what you recommend, then I imagine people would have been much more upset that they are paying for a 1K stand they will never use, which would have been even worse. I don't know enough about fancy monitor stands to judge Apple's stand, but generally: if I needed to perform work that required adjusting my monitor a few times a day, there would be a quite a bit of value in buying a monitor stand that makes the process somewhat easier. I need to either stick my hand inside a bit and wedge it open (which is a little more strenuous than I'd like) or use my other hand to pry it open (which feels fiddly and requires rotating my chair or adjusting my seating position). Opening it one-handed causes the lid to open slightly, but then the base starts to rise. For many, little details like that are worth the extra money.įor example: There's a Dell laptop to the side of my desk. It's a rather minor detail, but as a result it smooths out an equally minor nitpick that I have with other laptops. The vast majority of laptops I've come across require two hands. Though I don't own a Macbook, there's one aspect that I truly love about them: you can open the laptop easily with one hand. I'm not in the market for this kind of thing, but if I were (and iff the stand is actually superior to competitors') I could see some justification for buying it.
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